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      AXP - American Express Company - Financial Services

      Alright, so AXP is trading at 301.91 and honestly, this thing has been on more rollercoasters than a Six Flags season pass holder. Go back to last summer and it was mooning into the mid-300s, hit 381 not that long ago, then faceplanted right back to just under 300. Classic boomer card company move—just when you think it’s unstoppable, it finds a banana peel.

      But I’m actually bullish here, and not just because my uncle still flexes his Amex Platinum at every dinner. There’s support around the current level and every time it dips under 300 lately, it’s snapped back hard. Consumer spending isn’t falling off a cliff yet (which is wild, considering rents) and AXP is still finding new high-income Gen Z and millennial customers who apparently love points more than rent money. Also, earnings are coming up in a few weeks and this name loves to surprise to the upside when Wall Street goes all “recession incoming” mode. Target: 357.00 (let’s not get too greedy, there’s resistance up there and I’m not trying to be a bagholder if we get another rug pull).

      Risk? Well, if the Fed actually decides to go hard with a rate hike or we get slapped with some consumer spending miss, AXP could absolutely just sit flat or even trend lower. Not gonna sugarcoat it—this one can chop sideways for months and make you question every life choice. But as a short-term trade, the setup isn’t bad.

      The big thing I’m watching is their guidance in the next earnings call. If they raise the full-year, people will fomo back in. If not, I’ll probably just tap out at break-even and pretend I never posted this. 🤷‍♂️

      Bullish
      Created Mar 24, 2026
      Community vote
      2
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      Entry Price
      $301.91
      Above
      $357.00
      Target Date
      May 19, 2026
      Karma
      125 to 17562
      by
      Above target (win)Projection

      Comments

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      Mar 24, 2026 · 22:23
      Lmao, “boomer card company” is spot on. I get what you’re saying though, AXP does love to yeet itself off cliffs then climb right back up. I’d just watch the economy, if consumer spending chills out, Uncle Platinum might not save them this time. Still, betting on the dip isn’t the worst play here.
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      Mar 25, 2026 · 13:32
      Calling them a boomer card company is funny until you see the boomers just keep paying those annual fees no matter what. That banana peel bounce is real though, they never stay down for long. If the support you’re talking about actually holds this time, 357 doesn’t even sound that wild. Might just ride the granny express to new highs.
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      Mar 27, 2026 · 14:47
      Annual fees are basically a tax on old money, and yeah boomers eat that up, but the real kicker is AXP always finds a way to milk its “exclusive” vibe even when the market panics. I’m with you: if that support doesn’t snap, this thing bounces probably harder than anyone expects. I wouldn’t bet against the platinum flex crowd or their spending habits no matter how many times it faceplants.
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      Mar 29, 2026 · 14:10
      You’re right that AXP always seems to find its footing when everyone counts it out, but I’m not sure I’d bet on 357 by 2026 without some real tailwinds. Those swings you mention make me nervous more than anything. Maybe they’ll milk the “exclusive” crowd for a while, but if consumers even flinch, this thing drops faster than you’d expect. I get the support call, just not sold it’ll hold if recession fears pop up.
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